| 1 |
| Subject | Total Marks | Theory Marks | Practical Marks | Sequence No |
| GDSM2S49781-PERSONALITY DEVELOPMENT AND COMMUNICATION SKILLS | 100 | 70 | 30 | 1 |
| GDSM2S49782-SERVICES MARKETING AND SALES MANAGEMENT | 100 | 70 | 30 | 2 |
| GDSM2S49783-EVENT MARKETING & ADVERTISING | 100 | 70 | 30 | 3 |
| GDSM2S49784-DIGITAL MARKETING | 100 | 70 | 30 | 4 |
| GDSM2S49785-AD-SENSE, BLOGGING AND AFFILIATE MARKETING | 100 | 70 | 30 | 5 |
| GDSM2S49786-THE MARKETING ENVIRONMENT | 100 | 70 | 30 | 6 |
| 2 |
| Subject | Total Marks | Theory Marks | Practical Marks | Sequence No |
| GDSM2S49781-MARKET SURVEY & DESIGN A PROJECT REPORT | 100 | 70 | 30 | 1 |
| GDSM2S49782-NATURE AND CULTURE MARKETS | 100 | 70 | 30 | 2 |
| GDSM2S49783-MARKET SEGMENTATION, TARGETING AND POSITIONING | 100 | 70 | 30 | 3 |
| GDSM2S49784-STRATEGIC MARKETING- DEVELOPMENT AND MANAGEMENT | 100 | 70 | 30 | 4 |
| GDSM2S49785-SEARCH ENGINE MARKETING | 100 | 70 | 30 | 5 |
| GDSM2S49786-MOBILE MARKETING & E-COMMERCE MANAGEMENT | 100 | 70 | 30 | 6 |